Post feminist reading of Buttons video by Pussy Cat Dolls:
The Pussycat dolls - Buttons
Uploaded by mouad999. - See the latest featured music videos.
*“Wonder if I’m too much for you” the lyrics show how women are confident and can be in control and have self control.
• Dancing performance stereotypical
• Sexual power derived from physical attractiveness to men
• Provocative outfit ; women look good and therefore feel good
• Body language; upright shows women dominant
Monday, 28 June 2010
Generic Codes And Conventions
Generic codes and conventions:
Rock:
• Performance based
• Long Hair
• Instruments
• Guitarists
• Close-ups of main performer
• Darkness
• Leather jeans torn
RnB:
• Eye candy
• Sexual references
• Materialistic objects( cars, money, bling, etc)
• Performance + narrative based
• Close ups of performers face
Dance:
• Close ups
• Performance + concept based
• Studio based
Rock:
• Performance based
• Long Hair
• Instruments
• Guitarists
• Close-ups of main performer
• Darkness
• Leather jeans torn
RnB:
• Eye candy
• Sexual references
• Materialistic objects( cars, money, bling, etc)
• Performance + narrative based
• Close ups of performers face
Dance:
• Close ups
• Performance + concept based
• Studio based
Friday, 25 June 2010
Codes and Conventions
1)Genre is a category used to classify discourse and literary works, usually by form, technique, or content.Genres are formed by conventions that change over time.
2)What Music Genres do you know?
*Rap
* Hip-Hop
*RNB
*Soul
*Funky House
3) What are Codes and Conventions?
All genres will have a setr of ways that we as the audience will recognise them, these are known as codes and conventions. Codes are systems of signs, put together (usually in a sequence) to create meaning. Conventions are habits or long accepted ways of doing things. The audience becomes familiar with this.
4) Why is genre important?
Genre is very important as it creates the way we approach and respond to a text. In addition to this having more than one type of genre meets peoples needs as different people have different tastes.
5) What are the draw backs of genres?
People who dislike a particular genre of music and condemn other people for liking it.
Theory:
Andre Goodwin distinguished many features which saw music videos as a form:
- There is a relationship between the lyrics and the visuals, with the visuals illustrating, amplifying or contradicting the lyrics.
- There is a relationship between the music and the visuals, with the visuals illustrating, amplifying or contradicting the music.
- Genres are complex and diverse in terms of music video style and iconography
- Record companies will demand a lot of close-ups of the main artist or vocalist
- Voyeurism is present in many music videos, especially in the treatment of females, but also in terms of systems of looking. Some examples are screens within screens, cameras, mirrors, etc.
- there are likely to be intertextual references, either to other music videos or to films and TV texts, these provide further gratification and pleasure for the viewers/fans.
2)What Music Genres do you know?
*Rap
* Hip-Hop
*RNB
*Soul
*Funky House
3) What are Codes and Conventions?
All genres will have a setr of ways that we as the audience will recognise them, these are known as codes and conventions. Codes are systems of signs, put together (usually in a sequence) to create meaning. Conventions are habits or long accepted ways of doing things. The audience becomes familiar with this.
4) Why is genre important?
Genre is very important as it creates the way we approach and respond to a text. In addition to this having more than one type of genre meets peoples needs as different people have different tastes.
5) What are the draw backs of genres?
People who dislike a particular genre of music and condemn other people for liking it.
Theory:
Andre Goodwin distinguished many features which saw music videos as a form:
- There is a relationship between the lyrics and the visuals, with the visuals illustrating, amplifying or contradicting the lyrics.
- There is a relationship between the music and the visuals, with the visuals illustrating, amplifying or contradicting the music.
- Genres are complex and diverse in terms of music video style and iconography
- Record companies will demand a lot of close-ups of the main artist or vocalist
- Voyeurism is present in many music videos, especially in the treatment of females, but also in terms of systems of looking. Some examples are screens within screens, cameras, mirrors, etc.
- there are likely to be intertextual references, either to other music videos or to films and TV texts, these provide further gratification and pleasure for the viewers/fans.
Questionnaire
Please choose the boxes which are applicable to you.
1) What gender are you?
[ ] Male
[ ] Female
2) Age range? ( Please tick appropriately)
13-15 [ ]
16-18 [ ]
19-21 [ ]
22+ [ ]
3) What type of music genres do you listen to? (Multiple choices allowed)
R&B [ ]
Pop [ ]
Hip-Hop [ ]
Dance [ ]
Rock [ ]
Classical [ ]
Heavy [ ]
Metal [ ]
Other _________
4) What music TV channels do you watch?
TMF [ ]
MTV [ ]
Hits [ ]
Scuzz [ ]
MTV Classic [ ]
Smash hits [ ]
Vibe [ ]
Kerrang [ ]
The Box [ ]
Other ___________________________
4) What type of music video do you prefer?
Narrative Based [ ]
( A music video which tells a story)
Performance Based [ ]
(A music video that is based around a performance of the artist or group)
Concept Based [ ]
(A music video that is based on a theme or idea)
Combination of these styles [ ]
5) Does a good music video make you want to buy the track?
Yes [ ]
No [ ]
6) What type of music promotion appeals to you the most?
Adverts [ ]
TV Adverts [ ]
Billboards [ ]
Internet [ ]
Posters [ ]
Magazine [ ]
Radio commercials [ ]
7) What do you look for in a print based advert for a music group or artist?
________________________________________________
8) What do you look for in a DVD or CD cover?
______________________________________________
9) Do you enjoy music videos that stick to their usual conventions?
Yes [ ]
No [ ]
If so please state why _________________________
1) What gender are you?
[ ] Male
[ ] Female
2) Age range? ( Please tick appropriately)
13-15 [ ]
16-18 [ ]
19-21 [ ]
22+ [ ]
3) What type of music genres do you listen to? (Multiple choices allowed)
R&B [ ]
Pop [ ]
Hip-Hop [ ]
Dance [ ]
Rock [ ]
Classical [ ]
Heavy [ ]
Metal [ ]
Other _________
4) What music TV channels do you watch?
TMF [ ]
MTV [ ]
Hits [ ]
Scuzz [ ]
MTV Classic [ ]
Smash hits [ ]
Vibe [ ]
Kerrang [ ]
The Box [ ]
Other ___________________________
4) What type of music video do you prefer?
Narrative Based [ ]
( A music video which tells a story)
Performance Based [ ]
(A music video that is based around a performance of the artist or group)
Concept Based [ ]
(A music video that is based on a theme or idea)
Combination of these styles [ ]
5) Does a good music video make you want to buy the track?
Yes [ ]
No [ ]
6) What type of music promotion appeals to you the most?
Adverts [ ]
TV Adverts [ ]
Billboards [ ]
Internet [ ]
Posters [ ]
Magazine [ ]
Radio commercials [ ]
7) What do you look for in a print based advert for a music group or artist?
________________________________________________
8) What do you look for in a DVD or CD cover?
______________________________________________
9) Do you enjoy music videos that stick to their usual conventions?
Yes [ ]
No [ ]
If so please state why _________________________
Results to questionnaire
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